Psychology is embedded in everything humans do.
Success requires a basic understanding and skills.
98%
of managers and salespeople lack it.
We help companies ethically boost sales performance by leveraging the science of human behavior and decision-making, transforming every message, conversation, and strategy into measurable growth.
Knowledge is revenue growth.
about
Brand2live is an international Sales Consultancy & Training firm that, since 2006, has combined decision-making processes and behavioral science with hands-on experience to deliver concrete and effective B2B and B2C solutions.
We help you stand out across the entire sales conversation cycle, creating marketing messages that spark authentic dialogue, equipping your sales teams with techniques that inspire “yes,” and turning messages into strategies that drive curiosity, engagement, and conversions.
With Brand2live, you grow as an organization, prepare your markets, and achieve measurable commercial impact. Tackle complex challenges with agility, develop new skills, and seize opportunities that set you apart locally and globally. Over 100 brands worldwide have proven the effectiveness of our solutions, the strength of the results you can achieve, and your ability to differentiate yourself from the competition, widening the gap in the eyes of your target audience.
+110 Brands
>8.000 Professionals trained
on 3 Continents
4,79/5 Rating
Recurring Words About the Method*
Concrete. Useful. Innovative. Powerful. Stimulating. Different. Applicable. Engaging. Mindful.
“Those who choose Brand2live experience a training journey that creates a true paradigm shift.
Unconventional content, immediately actionable, that transforms conversations into business drivers and fosters new awareness.”
“Finally, something concrete and immediately applicable.”
“Unique, up-to-date content that lasts over time.”
“It makes you think, engages you, and pushes you to step up.”
“An experience that changes your view of the customer… and the numbers.”
“It’s not training, it’s real growth.”
“For those who want to stand out, grow, and make an impact.”
Most recognized value*?
Pragmatism, immediate impact, and creating distinctive messages that make every conversation more relevant and effective.
“Concrete tools you can use.”
“A modern, scientific, and practical approach.”
“Clear, engaging, credible.”
“An experience that makes you act differently, right away.”
“Brand2live is strategic consulting disguised as training: it helps teams evolve their mindset, act with greater clarity, and achieve visible, lasting, measurable results.”
“An experience that leaves a mark because it changes awareness and the way you sell.”
Source: Excerpt from feedback forms of over 8,000 participants in Brand2live training sessions, events, and activities, available upon request.
solutions
REVENUE GROWTH COMES DOWN TO:
Leadership &
Culture Change Management
Sales and marketing
"Compelling stories event"
Field coaching
programs
ESC training - "Effective Sales Conversations"
PIBD training - "Provoke Immediate Buying Decisions"
PP training - "Purchase pleasure"
On-site, remotely or hybrid solutions
team
A small group of world-class C-suite professionals with a proven track record of success led by Brand2live's Founder:
Stefano Trupia
Making a difference by being different is Stefano’s credo. Clients endorse him as a pragmatic yet visionary professional, driven to help people and organizations succeed.
His expertise and drive for excellence helped +110 brands, some Top 1000 Fortune companies, and +8000 professionals on 3 continents. A recognized leader of complex teams, Stefano is a proven C-suite Sales and Marketing executive, a world-class trainer, a successful entrepreneur & start-upper, a passionate keynote speaker, a creator, and the organizer of two Guinness World Record-setting events.
A proud father and a generous man, who loves travelling and learning from distinct points of view.
